No Fluff. No Jargon. Just Growth.
Join the Frankie Grit
"Get Shit Done Club"
For business owners who are done playing small and ready to scale.
Here's how Frankie helps you grow
The Profit Fix
Double your profits without doubling your hours. This is what Frankie clients make happen with his help.
Frankie digs into your business and your skill set, improves both and builds a plan that actually pays.
Get & Keep Customers
Your product’s great, but do your customers know it?
Frankie shows you how to attract the right people and keep them coming back (without begging or discounting).
The 90-Minute Workday
If you work IN your business all time, how are you expecting it to grow.
Frankie helps you work ON your business, treating your business like a customer, that gets attention and turns strangers into buyers.
Ready to meet Frankie?
Book a Free 30-Minute No BS Strategy Call. You’ll leave with clarity, direction, and at least one immediate action to take. Frankie might be blunt at times, but he’s generous with the good stuff.
This is Emma's story.
"I knew I wanted to grow. I just didn’t know how.”
When Emma first joined the club, she was at a crossroads.
The back story
Her business, EDB Digital, had been ticking along for a couple of years. She had a steady trickle of clients, solid skills in digital marketing, and a good reputation among those who knew her. But she felt stuck. Growth had stalled, her income was capped by low pricing, and she was spending most of her time working in the business instead of on it.
“I knew I wanted to grow. I just didn’t know how. Every week felt like Groundhog Day, same workload, same income, same stress.”
The Frankie effect
Emma joined the club with a mix of excitement and nerves. She was drawn in by the promise of practical support and a clear path to growth, but worried she’d fall behind or not be ‘ready enough’ to keep up.
But from day one, she showed up.
She committed to the weekly group clinics, where real-world business challenges were broken down and tackled. She leaned into the 1:1 sessions, where we tailored strategies specifically for her situation. She worked through the video content, downloaded the tools, and most importantly, put the work into action.
Even when it felt uncomfortable.
Price rises, fear and following through
One of the biggest hurdles for Emma was pricing.
Her instinct was to over-deliver and undercharge, a common trap for service based business owners. So when the program challenged her to reframe her offer, double her rates, and start selling from a place of value, she was hesitant.
“I honestly thought people would say no. I was terrified I’d lose the clients I had or worse, that no one new would come in.”
But with accountability baked into the Elevate program, Emma didn’t just think about raising her prices, she did it.
We worked together to reposition her offer so it felt valuable, not just to her but to the people she wanted to serve. She practised her pitch. She tested new messaging. And the first time she sold her new offer at double the old rate, she realised something:
“It wasn’t about charging more. It was about finally believing I was worth it.”
The results speak for themselves
Over the next 6–9 months, everything changed.
- Her client base tripled, with new clients who were aligned, motivated, and ready to pay for premium service.
- Those new clients were paying 100% more than her old ones.
- Revenue increased, yes, but more importantly, profit increased.
- She hired her first freelancer to take on delivery work, something she never thought she’d be able to afford.
- And she began to enjoy running her business again, with confidence, clarity, and a proper plan.
“I didn’t just get a better business. I became a better business owner.”
From stuck, to scaling
Emma’s now moved into the 1:1 Inner Circle, where she’s focused on accountability, advanced strategy, and making her business scalable. She’s not just reacting to what comes in anymore, she’s leading from the front.
She has more control over her time, more belief in her own abilities, and a solid plan to grow EDB Digital again, on her own terms.
What Emma Would Say to the ‘Old Her’:
“Stop waiting to feel ready. You’ll never be 100% sure. But if you’re willing to show up, listen, ask questions, and implement, even when it’s scary, everything can change.”